A bulk frozen chicken business can be a profitable one. Chicken is consumed by millions of people all around the world. Plus, it is very easy to transport chicken, and it lasts for a long period. This fact makes it easy to sell chicken both locally and internationally. However, if you want to launch a wholesale chicken business, here is a simple guide to help you get started. So, let’s begin.
The first step is to identify what category of people eat and demand chicken. Then, think about the places where massive chicken is needed. Some examples are grocery stores, hotels, restaurants, and catering firms. After that, research on which chicken parts are sold the most. Is it full chicken, drumsticks, wings, or boneless breasts? After doing this research, you can easily know which chicken parts they want in bulk. It will help you attract a good number of customers instantly.
If you want to build a good brand, you will need to build a good relationship between you and the supplier. Find reliable firms that take and follow safety rules. Ensure your supply never gets out of stock. This is because customers always demand a consistent supply. One more thing you can do is this: Visit the power plants yourself and ask them to show you certifications and negotiate contracts. This is to get the optimal prices while maintaining premium quality.
When you are about to start a frozen chicken business, keep in mind some things. In this regard, you have to follow strict food safety regulations. Before starting proper work, you should look at what your local government says. Also, see which licenses you need for storing and selling frozen chicken. In many regions, frozen chicken businesses need health and safety permits and quality certifications. By following these regulations, you build trust with your customers. It also saves your business from legal issues.
To store frozen chicken, you must keep in mind that you will have to keep it under a certain temperature. Otherwise, it will not stay fresh. To get this task done, you will need to transport it through specific vehicles to store the chicken. However, investing in a trustworthy cold chain system is pivotal.
When you need to store chicken and don’t have your own freezing facilities, ask for a freezer for rent. Or, you can also collaborate with logistics firms that have a proper setup for freezing stuff. If you want to supply your frozen chicken to your customers safely and in good condition, make sure you store it properly and at a standard temperature.
After storing the chicken, it's time to send it to the places that sell it. Those places can be grocery stores and restaurants. You need an efficient system to deliver your chicken to those who want it. However, you can do this in a few ways:
It is very important to find a good distribution network. So that it can do your work in a timely and proper manner. Because if you don’t hire a good distribution network, chances are, your chicken can be spoiled. Because of it, your business’s reputation can be affected.
When you are dealing with frozen chicken, pricing is an important factor to stay competitive in the market. Do your research on the market rates and sum up your expenses. These expenses include buying, storage, moving, and packaging. Once you know the total cost, set a wholesale price that will earn you big profits. In fact, if you offer frozen chicken in bulk discounts and convenient payment methods, all your work will be easy for you. Plus, it can also improve relationships with your clients.
If you want to grab customer traffic towards your products (frozen chicken) you may have to build a vigorous marketing strategy:
Besides, if you build good trust with your customers, it can give your business a boost.
Trustworthiness and quality of frozen chicken play a huge role in chicken dealing. If you provide high-quality chicken, send them to them, and provide excellent customer service. Why? Because it will set you apart from your competitors. Listen to your customers’ feedback and make improvements based on their feedback. If you want to expand your frozen chicken business, make consistent improvements in it.
When you notice that your frozen chicken business is stable, plan to expand it. However, you can expand your business in the following ways:
Launching a frozen chicken business demands proper planning, transparent suppliers, and following the food safety rules. If you are doing everything in the right manner, it is guaranteed that your business will grow. However, if you are focusing on the quality, pricing, and customer satisfaction, your business has the potential to expand rapidly.